Do you recall the Pony book club? It was advertised in Horse Illustrated, and YR. Still going strong, apparently. You paid $20 a month for odd little gadgets, toys, small horse care items, two books and a magazine, all from Germany or Sweden or such. My grandparents did this for me for about a year, it was ridiculous but pretty cool for a horse-crazy kid.
I guess this doubles as a classified, because if anyone does know what I'm talking about, I have all of my books for sale as well as the board game that came with one package. PM me if interested!
Here's the site for reference. http://www.pony4kids.com/